Fruition Services builds production voice agents on Vapi — answering inbound, qualifying and booking, calling out on a schedule, and handing to a human with the context already carried across. Connected to your CRM, not to a demo script.
A voice agent is only useful if it can act — look a customer up, move a booking, log the outcome. Six capability areas covering the whole call path.
Scope, persona, and the boundaries of what the agent may say and do. Interruption handling, silence handling, and a defined path for every question it should not answer.
Choosing the transcription model, language model and voice for the accents, vocabulary and latency your calls actually involve, then tuning until it stops sounding like a robot reading.
Phone numbers, SIP trunk integration with your existing PBX or contact centre, call routing, recording, and compliant consent announcements per jurisdiction.
The part that makes it worth doing — CRM lookups, calendar booking, order status, ticket creation, and writeback into monday.com, HubSpot or Salesforce during the call.
Warm transfer with a spoken summary to the receiving agent, plus rules for when to escalate: emotion, repetition, high value, or anything the agent is not permitted to decide.
Structured outputs from every call, transcripts searchable alongside the CRM record, success-rate measurement, and a review loop that improves the prompt on real failures.
Voice is unforgiving — a customer hears every flaw immediately. We test against real recordings before a single live call is taken.
Call taxonomy from real recordings, containment targets, escalation rules, and compliance requirements.
Agent configuration, tool integrations, telephony setup, and transfer paths into your existing team.
Limited live traffic with QA review on every call, tuning prompts, voice and thresholds against outcomes.
Traffic increase, monitoring, cost per handled call reporting, and ongoing prompt and tool maintenance.
Call recording consent, disclosure and outbound calling rules differ sharply by jurisdiction. We build to the local rule, not a generic one.
Sydney HQ serving Australia, New Zealand, Singapore, and India. Vapi delivery under APRA CPS 234 and Australian Privacy Principles-aligned governance.
UK delivery for FCA-regulated firms, NHS Trusts, and FTSE 100. Vapi work carries UK GDPR and EU AI Act governance overlays.
US delivery for Fortune 1000 with HIPAA, SOC 2, and state-specific (CCPA, CPRA) governance overlays applied to Vapi deployments.
Josh Jebathilak, Managing Director, leads AI and automation engagements personally. Six years at monday.com before founding Fruition, and 500+ implementations since.
Voice agents live or die on the integration layer. Our advantage is that the same team builds the monday.com, HubSpot and Salesforce systems the agent has to reach into during the call.
Next step
Book a 30-minute scoping call. We'll look at your call volume, what is repeatable, and what a pilot would need to prove.