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Rakuten Viber publishes no integration for monday.com, HubSpot, Salesforce, Zoho or Dynamics — the channel has simply never been productised. That is the whole problem, and the whole opportunity: we build the path so Viber behaves like a first-class channel in the system you already run.
In the Philippines, Greece, Bulgaria, Serbia and Ukraine, Viber is where customers actually are. It is also the least served channel in enterprise software: no first-party CRM app anywhere, no Make app, no Zapier app, no n8n node.
There are good technical reasons for that, and they are the reason this work is worth doing properly rather than improvising it.
Where it matters
Rakuten does not publish Viber user numbers, and its own site now says only “hundreds of millions” monthly. So this section names markets and ranks rather than quoting headcounts we cannot source.
Philippines
Top-5 market worldwide
Viber’s own CEO places it among the top five of 190 countries, with monthly actives up 21% year on year. Retail and financial services dominate business use.
Greece
#1 messaging app
One of four markets where independent analysis ranks Viber first, alongside Bulgaria, Serbia and Belarus.
Ukraine
Mass-market channel
PrivatBank, Auchan and the Podorozhnyk pharmacy chain all run documented Viber programmes, the last with over a million chatbot subscribers in its first year.
Balkans
#1 in Serbia & Bulgaria
A1 Serbia runs Viber inside Salesforce Marketing Cloud at renewal touchpoints, reporting 72% open rates on delivered messages.
The pipe
Viber has no direct API for brands. You reach it through one of its approved partners, and which one you pick determines your rates, your templates and your inbound options.
Chatbot sessions are the cheap path: once a subscriber messages you, a 24-hour session opens in which messages are unlimited and unbilled.
Your stack
Every Viber listing on every one of these marketplaces is published by a messaging aggregator or a regional agency. That is not a criticism of Viber — it is the shape of the problem you are buying help with.
HubSpot
Partial
Out of the boxNo native Viber channel, but Infobip’s HubSpot-certified app delivers two-way Viber in the inbox, native workflow actions, inbound triggers and timeline events.
What we buildNot the connection — that exists. Opt-in capture, consent-state modelling, template governance, and the Service ID and legal-entity design that decides your rate.
Salesforce
Partial
Out of the boxSinch’s omnichannel connector on AppExchange carries Viber into Marketing Cloud, one-way and two-way.
What we buildJourney design, fallback policy and the consent model. A1 Serbia runs exactly this shape at renewal touchpoints.
Microsoft Dynamics 365
Partial
Out of the boxInfobip’s app for Customer Insights carries Viber rich templates with SMS failover.
What we buildThe failover policy, and cost attribution across two channels billed on different models.
Zoho
Partial
Out of the boxMitto and Wepster extensions on the Zoho marketplace. Zoho Desk reaches Viber only through MessageBird, not natively.
What we buildEverything past the send: inbound handling, opt-out state, and reporting that survives the aggregator layer.
monday.com
Not native
Out of the boxNothing at all. A sweep of monday.com’s marketplace found no Viber listing of any kind, against 34 hits for WhatsApp and 11 for Telegram.
What we buildAn approved aggregator plus purpose-built glue into monday’s API. There is no product to buy here, which is precisely why this page exists.
Verified against each marketplace and Viber’s partner directory in September 2026. Marketplace search is client-side on several of these sites, so treat the aggregator lists as indicative rather than exhaustive.
Documented, owned by a named maintainer, and handed over with the architecture written down.
Modelling domestic against international rates for your markets, and telling you plainly when a local entity pays for itself several times over.
Choosing among Viber’s approved partners on the things that matter: inbound support, CRM app quality, monthly minimums and which markets they actually price well.
Templates written and submitted correctly the first time, because Viber’s are immutable and a rejection means starting again under a new name.
The part Viber does not define. Consent state stored as an auditable field, with opt-out honoured across channels rather than per aggregator.
When SMS should take over, what it costs when it does, and how both channels attribute back to one customer record.
Inbound threading, identity resolution and reporting into monday.com, HubSpot or Salesforce — built to survive a change of aggregator.
Platform rules
We would rather tell you this before you commit than after. On two of these rows the honest answer is sometimes “not this channel”.
Rates and rules from Rakuten Viber’s published documentation and EUR rate cards, retrieved September 2026. The rate cards carry no version date, so we re-retrieve them before quoting.
Metrobank in the Philippines runs Viber marketing journeys through Salesforce Marketing Cloud and reports 30–50% cost savings against the same messages by SMS. PrivatBank in Ukraine reports a 10% lift in banking service usage.
Benefits
Four things that catch teams out, and how we handle them instead.
The automation platform turns out to have nothing Make has no Viber app. Zapier states outright that Viber has not built an integration. n8n has no built-in node. A plan that assumed any of them has to start over.
International rates arrive with the first invoice Without a locally registered entity you pay the international rate. In the Philippines that is roughly twenty-nine times the domestic one.
Encryption was assumed, not checked Several aggregators describe Viber business messaging as end-to-end encrypted. Viber’s own help centre says chats with bots are not. Regulated programmes get built on a false premise.
Consent was left to the aggregator Viber publishes no consent definition for Business Messages, so teams inherit whatever their provider does. Then they change provider and the state does not come with them.
Fixed phases, defined outcomes, published fees. You always know what is being delivered, by when, and at what cost.
Which markets you send to, where you are incorporated, what that means for your rate, and whether Viber beats SMS on your actual volume.
Choosing an approved partner on inbound capability and market pricing, then running the Service ID application — warranty letter, qualification form, logos and all.
Opt-in capture, consent state on your own records, template submission, inbound threading and fallback policy. Then the integration itself.
Architecture documentation, a named maintenance path, and your team trained on the parts they will change. No mystery middleware.
Thirty minutes. We will tell you whether Viber is the right channel for your markets before we quote you anything.
Book a 30-minute discovery call. We will give you a frank read on scope, fit and cost.